How to choose a domain name for your blog

Having your own domain name makes your blog standout and look more professional. Your domain name brands and represents your blog.

It is one of the things people recognize, and a very important factor in the success of your blog. Naming your blog correctly is vital in having a successful blog.

When choosing a domain name think long-term. Spend some time researching the possibilities and make sure to choose the domain name that fits.

The last thing you want is make a bad decision and after sometime want to change the domain name. That will negatively affect what you have built in terms of SEO and branding.

Your domain should be…

Unique
Catchy
Easy to remember
Short
Simple (one word, no hyphens)
Easy to spell
Keywords in the domain name

Your domain name should be relevant to your business, to the topic and content of your blog.

If possible try to overlap your keywords in your domain name. It is possible to make it very natural and connect several keyword phrases together in one domain name.

Reasons why you should have keywords in the domain name:

Keywords tell people what the blog is about
Keywords help rank and get traffic from search engines
Keywords are more likely to be used as anchor text when others link to you
Many people who mention my blog are linking to it using keywords like “how to blog”, “how to make a blog“, “how to make my blog”, or “make a blog” as the anchor text.

This results in Google ranking me higher for some of these keyword phrases which means that most of my search engine traffic comes from keywords and keyword phrases closely related to my domain name.

Registering your domain name

You register the domain name at the same company where you also host your blog. WordPress recommends Bluehost and hosting your blog there means you get the domain name for free.